An event that’s become a highlight for Unicars, celebrated electric and sustainable mobility this year, and we were there to take the brand experience to the next level for Audi’s friends!
With full attendance, an outstanding brand experience, and plenty of networking, it’s no wonder the audience eagerly awaits Audi & Wine every single time. However, this year, we had to find a unique concept that combined a premium global brand, the environment, Cyprus and cutting-edge technology.
With a focus on Audi’s electric mobility and the e-tron series, we emphasized innovation, and an unforgettable guest experience.
We started from the event's original message “Life is calling” which we evolved to “A better life is calling”. An exclusive guest list of media, politicians, ambassadors, clients, Audi owners, and opinion leaders was also very important to us.
Next, was the breathtaking content. Staying true to our roots*, we teamed up with Cypriot artist Silvio Rusmigo to create unique local content for Audi and then we designed a series of groundbreaking experiences and two powerful interactive installations. Everything was set within the beautiful Cypriot nature within the event’s walls which made the guest experience truly one-of-a-kind.
Organic shares and stories took off, making Audi & Wine the ultimate talk of the town!
We know you want to be on the guest list for the next event, but even if you aren’t, we promise to keep you posted on everything we do for Audi & Wine!
*check out our Local Legends initiative and see how we inspire our brands and clients to boldly embrace innovation while supporting our local artists!
