Kiabi is arguably one of the best quality and value-for-money brands for families in Cyprus. However, many families were not aware of the brand. Additionally, Kiabi aimed to strengthen its community engagement.
Let the show begin!
As Kiabi was the main sponsor of the 'Philanthropic Chil- dren's Festival' with the theme 'Back to School' contribut- ing to two local charities, we designed a CSR activation for Kiabi to strengthen the brand and its family-friendly role. We created a unique, fully branded 'pop-up shop' booth to showcase Kiabi’s new Back to School Collec- tion, ensuring its prominent presence at the event. The impressive setup, coupled with the
high-quality and affordable collection, entertainment activities for children, and special discount coupons, made it a huge hit!
Kiabi is now synonymous with the Cypriot Family and Giving Back!
