Cancer prevention is a universal priority, and KIABI is committed to making an impact. This Pink October, KIABI is raising awareness with the "TOC, TOC, TOC..." campaign, reaching both customers and "Kiabers" (KIABI employees) alike.
With a compelling photoshoot featuring Brand Ambassador Pan Dragomir, KIABI brings the message to life. In a heartfelt video, Pan encourages her audience to "Touch, Observe, Consult" every month, creating a simple yet essential routine to detect breast cancer early.
KIABI takes action for a healthier future—because every small step towards awareness brings us closer to a better world.